TrueTalent – Influencer management and talent agency: book German creators for your brand
Lucy Hinz
Laura Schneider
Laura Marie Hülsmeyer
Diana Schmidt
Milly Schindler
Sophie Schneider
Anneli Cremer
Lisa Maria Schreiber
Helen Muhr
Lucy Hinz
Tasmin Devi Pflüger
Janina L. KallenbornQ4 2026 · Black Friday · Christmas
Book creators for your Q4 campaign now
One creator or several at once: we put together the right talents and handle everything, from contract and briefing to invoicing.
Our approach
Our services

Talent Management
We are the essential link between authentic brands and influential talents – worldwide! Drawing on our experience, we shape every collaboration for the best possible outcome and support our talents and our partners every step of the way.

Strategy consulting
We stay in close contact with our talents and partners to help them reach their full potential. That’s how we get the most out of every campaign and collaboration and make sure everyone involved benefits.

Transparency
We believe in fair and transparent collaboration. That’s why our talents have no fixed contract terms, and we always work as equals to achieve great results together.

Long-term partnership
We focus on long-term partnerships, because real success takes time, trust, and shared goals.
Frequently asked questions
What is TrueTalent Management?
TrueTalent Management is an influencer and talent agency specialized in the German-speaking market (DACH). We represent creators in fitness, lifestyle, fashion, beauty, health, and food and broker collaborations with brands that want to reach audiences in Germany, Austria, and Switzerland, from creator selection to contract to invoicing.
What does TrueTalent do as an influencer agency for brands?
We propose the right creators, negotiate fees and usage rights, coordinate briefings and content, and handle invoicing. International brands get one point of contact for the entire German-speaking market. Learn more about our influencer agency for brands.
What does creator management offer influencers?
We take care of inquiries, rate negotiations, contracts, and invoices so creators can focus on their content. Our talents have no fixed contract terms. Learn more about creator management.
Can I book several creators at once through TrueTalent?
Yes. Brands can book a single talent or several creators at the same time, for example for Black Friday, Christmas, or a product launch. We handle everything, and you receive one quote and one invoice. Learn more: Book German creators.
Which creators does TrueTalent represent?
German-speaking creators in fitness, lifestyle, fashion, beauty, health, and food, including Anneli Cremer, Diana Schmidt, Lucy Hinz, Laura Schneider, and Milly Schindler. You’ll find all profiles on our Talents page.
Is TrueTalent a social media agency?
No, we are a talent management agency. A social media agency runs a brand’s own channels; we represent creators and connect them with the right brands. Our guide talent management vs. booking creators directly explains how working with a talent agency works in practice.
How can I request a collaboration or apply?
Through our contact page: brands choose the brand form, creators the talent form. We’ll get back to you personally.